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At Givology, we are always looking for new ways to communicate our mission, vision, and values in order to raise awareness about our students and projects. Social media is a great way to spread the word and spread it quickly, as [url=http://www.theguardian.com/voluntary-sector-network/2014/apr/03/five-social-media-charity-campaigns]this inspiring article from the Guardian shows[/url].
To amplify our social media, we decided to start hosting weekly TweetChats. A TweetChat is a virtual discussion on Twitter, and to organize the discussion, everyone who wants to participate ends their posts with the same hashtag. We chose [url=https://twitter.com/hashtag/givchat]#givchat[/url] to tag our conversations. #givchat signifies that Givology is hosting a conversation on, of course, giving.
[b]How does a #givchat work?[/b]
For a #givchat, we invite a guest (perhaps one of our partners, or another nonprofit that we admire) to join us on Twitter and answer questions about their organization. We schedule the #givchat for a certain specific time, which is usually 7 p.m. E.S.T. on Wednesdays. At 7 p.m., Givology starts the conversation by welcoming our guest and prompting everyone to introduce themselves. After introductions, participants are free to ask the guest questions. These conversations are a fantastic way to create discussion about how improve certain education accessibility problems.
[b]Past #givchats[/b]
We have hosted several successful #givchats this summer! Our guests include Harry Lee from Abaarso School, Katie Meyler from More than Me, Time Pare from Tea Leaf Trust, and Alia Whitney-Johnson from Emerge Global. These TweetChats have been an amazing way to further understand the issues and barriers to accessible education and what is being done even beyond Givology to make the education problem better from a worldwide point-of-view. We encourage anyone and everyone to join in – just don't forget to end your post with #givchat!
14 AUG 2014